Brand / Designer: G-STAR for the “Anatomic Denim” collection; Darwin, Sinke & van Tongeren for the 3.5-meter Denim Gorilla sculpture
Inspiration for the collection according to the official press release: “Designed to follow and enhance the body’s natural form, the new Anatomic Denim range is the next evolution of G-STAR’s pioneering approach to fit and construction.
• The Contor – A futuristic take on the Arc, with architectural lines and a sculpted fit.
• The Kitoh – Engineered seams trace musculature, emphasizing shape and motion.
• The G-STAR Elwood – The original icon, reimagined for 2025 with refined anatomical tailoring.
“Anatomic Denim is the next step in G-STAR’s denim evolution, designing not just for the body, but with it in mind,” says Gwenda van Vliet, Chief Brand Officer at G-STAR. “Merging our 3D legacy with art, science, and craftsmanship, we bring denim to life in a raw, expressive, unmistakably G-STAR way.””
Inspiration for the Denim Gorilla: “Completing the project is The Denim Gorilla, a 3.5-meter sculpture created with Darwin, Sinke & van Tongeren, celebrated for their mastery of fine taxidermy. Entirely crafted from denim, the piece explores anatomy and structure on a monumental scale. It is now on display at the Art Zoo Museum in Amsterdam and has taken center stage during Amsterdam Fashion Week and CIFF Copenhagen.”
Videos: G-STAR “Anatomic Denim” campaign by Jordan Hemingway
all clips courtesy of G-STAR
Photos: G-STAR “Anatomic Denim” – The Contor
all photos courtesy of G-STAR
Photos: G-STAR “Anatomic Denim” – The Kitoh
all photos courtesy of G-STAR
Photos: G-STAR “Anatomic Denim” – The G-STAR Elwood
all photos courtesy of G-STAR
Photos: G-STAR “Denim Gorilla”
all photos courtesy of G-STAR
